Note: When selecting a value (clicks, event, revenue, etc) you will have the possibility to add its rate, revenue, cost and profit, for example:
if you like to include the event rate or revenue in your report, just click on the “$” or “%” buttons.
Below these values, we can find our custom events. Once a report is filtered by a specific Advertiser, we'll see only its events.
For example, "Leadgen - mt1" advertiser is selected so the only events that we can choose to be displayed are Sales, Trials and Signups (the events that we've already set on the advertiser settings).